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**Senior BDS Content Management Specialist** Manage MSIM's ($2T AUM) proposal knowledge base in strategic platforms (e.g., Loopio). Collaborate cross-functionally to ensure accurate, current, searchable, and AI-optimized content. Maintain content library, enforce standards, troubleshoot tools, and improve AI retrieval. Requires 6-9 years in AM proposal/knowledge management, platform experience, strong editing skills, and teamwork.
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Full Job Description
ROLE BDS Content Management Specialist
TEAM Business Development Services
LEVEL Senior Associate
Department Profile:
Morgan Stanley Investment Management (MSIM), together with its investment advisory affiliates, has $2 Trillion in assets under management or supervision as of March 2026. Morgan Stanley Investment Management strives to provide long-term investment performance, service, and a comprehensive suite of investment management solutions to a diverse client base, which includes governments, institutions, corporations, and individuals worldwide.
Team Overview:
Business Development Services serves as a critical business enablement function supporting the creation, governance, maintenance, automation, and distribution of due diligence, consultant database entries and responses to requests for information/proposal from existing clients, prospects and consultants globally and across asset classes. The team collaborates with subject matter experts to create deliverables in a timely and efficient way.
Position Overview:
The Content Management Specialist is responsible for maintaining the organization's proposal knowledge base within strategic proposal management platforms. This role partners with subject matter experts, proposal writers, product teams, compliance, and marketing to ensure reusable content is accurate, current, searchable, and optimized for AI-assisted proposal generation.
Key Responsibilities:
Content Management
Maintain content library within Loopio, or equivalent platforms
Review, edit, and publish approved responses
Create new content in line with firm best practices
Facilitate updates to library from completed projects
Archive outdated content
Manage content lifecycle and expiration dates
Apply metadata, tags, taxonomy, and categorization standards
Quality Assurance
Ensure consistency of language and branding
Validate factual accuracy
Coordinate periodic content reviews with SMEs
Track stale content and ownership
Proposal Technology
Administer content libraries
Configure folders, permissions, and workflows
Support template maintenance
Troubleshoot user issues
Assist with platform upgrades and testing AI Content Optimization
Structure responses for optimal AI retrieval
Improve tagging to enhance semantic search
Create modular, reusable content
Qualifications:
69 years in proposal management, knowledge management, or content management in asset management
Experience with Loopio, Responsive, Qvidian, or similar platforms
Strong editing skills
Understanding of proposal best practices
Experience working with cross-functional teams
WHAT YOU CAN EXPECT FROM MORGAN STANLEY:
At Morgan Stanley, we raise, manage and allocate capital for our clients helping them reach their goals. We do it in a way thats differentiated and weve done that for 90 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - arent just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. At Morgan Stanley, youll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. Theres also ample opportunity to move about the business for those who show passion and grit in their work.
To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices into your browser.
Morgan Stanley is an equal opportunity employer committed to building and maintaining a workforce that is diverse in experience and background. Our recruiting efforts reflect our strong commitment to a culture of inclusion, where individuals are hired, developed, and advanced based on their skills and talents.
Our workforce reflects a broad cross-section of the global communities in which we operate, bringing a variety of backgrounds, talents, perspectives, and experiences.
For more information, please visit: https://www.morganstanley.com/people-opportunities/eeo.




