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Creative Director, AI/Experiential

ExperiencedNo visa sponsorship
Dow Jones logo

at Dow Jones

Other

Posted 13 days ago

No clicks

**Creative Director, AI/Experiential** at The Wall Street Journal drives AI-integrated content and brand experiences. Leads end-to-end creative development, ensuring premium brand standards. Requires 12+ years of experience in creative direction, experience with AI tools, and strong strategic & storytelling skills. Oversees cross-functional teams and presents concepts to senior stakeholders.

Compensation
$165,000 – $205,000 USD

Currency: $ (USD)

City
New York City
Country
United States

Full Job Description

About the Team:

The Trust at The Wall Street Journal

About the Role

This Creative Director leads end-to-end creative development for The Trust at The Wall Street Journal, driving work from concept through execution. The role focuses on integrating cutting-edge AI capabilities into premium content and real-world brand experiences, while also expanding our live content programs and events. It requires 12+ years of creative leadership experience and a proven ability to turn bold ideas into polished, high-impact work across platforms.

You Will:

  • Own and articulate the creative vision for AI-informed content and experiential programs from strategy through live execution.

  • Direct the overarching creative strategy and execution, leveraging AI tools and experiences to drive innovation, efficiency, and high-quality design.

  • Anticipate issues and develop tailored solutions to solve complex creative challenges, ensuring projects are delivered on time and adhere to brand standards.

  • Communicate with diverse stakeholders and influence decisions by partnering with cross-functional teams to seamlessly integrate AI technologies into the creative process.

  • Lead cross-functional teams across editorial, product, design, and client services to develop innovative formats, immersive storytelling, and interactive brand moments.

  • Integrate AI-assisted workflows (prompting, rapid prototyping, generative tools) into the creative process to enhance speed, insight, and originality.

  • Ensure all work reflects the premium standards, cultural authority, and brand integrity of WSJ.

  • Present concepts confidently to senior stakeholders and clients, translating complex ideas into compelling narratives.

  • Oversee production and experiential delivery, maintaining high craft and measurable business impact.

You Have:

  • 12+ years of creative direction experience across experiential, brand, or integrated marketing environments.

  • Demonstrated leadership of multidisciplinary teams and large-scale experiential initiatives.

  • Fluency in AI-enabled creative tools and workflows (e.g., generative content, rapid prototyping, data-informed personalization).

  • Strong strategic thinking paired with exceptional storytelling and presentation skills.

  • Portfolio showcasing premium craft, cultural fluency, and results-driven campaigns.

  • Ability to operate at both conceptual and executional levels in a fast-paced, collaborative environment.

Our Benefits

  • Comprehensive Healthcare Plans

  • Paid Time Off

  • Retirement Plans

  • Comprehensive Medical, Dental and Vision Insurance Plans

  • Education Benefits

  • Paid Maternity and Paternity Leave

  • Family Care Benefits

  • Commuter Transit Program

  • Subscription Discounts

  • Employee Referral Program

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets

Reasonable Accommodation

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Please refer to the privacy notice at the bottom of this page for submitting any data access, deletion, or other data subject rights requests, where permitted under your local laws and regulations.

Non-Union / A clear and likely internal candidate

Base Pay Range: $165,000 - $205,000

Were committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidates experience, skills, location, and other relevant factors.

For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.

For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the worlds largest newsgathering operations globally.

It is home to leading publications and products including the flagship Wall Street Journal, Americas largest newspaper by paid circulation; Barrons, MarketWatch, Mansion Global, Financial News, Dow Jones Risk & Compliance and Dow Jones Newswires. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

Req ID: 54217

Creative Director, AI/Experiential

Compensation

$165,000 – $205,000 USD

City: New York City

Country: United States

Dow Jones logo
Other

13 days ago

No clicks

at Dow Jones

ExperiencedNo visa sponsorship

**Creative Director, AI/Experiential** at The Wall Street Journal drives AI-integrated content and brand experiences. Leads end-to-end creative development, ensuring premium brand standards. Requires 12+ years of experience in creative direction, experience with AI tools, and strong strategic & storytelling skills. Oversees cross-functional teams and presents concepts to senior stakeholders.

Full Job Description

About the Team:

The Trust at The Wall Street Journal

About the Role

This Creative Director leads end-to-end creative development for The Trust at The Wall Street Journal, driving work from concept through execution. The role focuses on integrating cutting-edge AI capabilities into premium content and real-world brand experiences, while also expanding our live content programs and events. It requires 12+ years of creative leadership experience and a proven ability to turn bold ideas into polished, high-impact work across platforms.

You Will:

  • Own and articulate the creative vision for AI-informed content and experiential programs from strategy through live execution.

  • Direct the overarching creative strategy and execution, leveraging AI tools and experiences to drive innovation, efficiency, and high-quality design.

  • Anticipate issues and develop tailored solutions to solve complex creative challenges, ensuring projects are delivered on time and adhere to brand standards.

  • Communicate with diverse stakeholders and influence decisions by partnering with cross-functional teams to seamlessly integrate AI technologies into the creative process.

  • Lead cross-functional teams across editorial, product, design, and client services to develop innovative formats, immersive storytelling, and interactive brand moments.

  • Integrate AI-assisted workflows (prompting, rapid prototyping, generative tools) into the creative process to enhance speed, insight, and originality.

  • Ensure all work reflects the premium standards, cultural authority, and brand integrity of WSJ.

  • Present concepts confidently to senior stakeholders and clients, translating complex ideas into compelling narratives.

  • Oversee production and experiential delivery, maintaining high craft and measurable business impact.

You Have:

  • 12+ years of creative direction experience across experiential, brand, or integrated marketing environments.

  • Demonstrated leadership of multidisciplinary teams and large-scale experiential initiatives.

  • Fluency in AI-enabled creative tools and workflows (e.g., generative content, rapid prototyping, data-informed personalization).

  • Strong strategic thinking paired with exceptional storytelling and presentation skills.

  • Portfolio showcasing premium craft, cultural fluency, and results-driven campaigns.

  • Ability to operate at both conceptual and executional levels in a fast-paced, collaborative environment.

Our Benefits

  • Comprehensive Healthcare Plans

  • Paid Time Off

  • Retirement Plans

  • Comprehensive Medical, Dental and Vision Insurance Plans

  • Education Benefits

  • Paid Maternity and Paternity Leave

  • Family Care Benefits

  • Commuter Transit Program

  • Subscription Discounts

  • Employee Referral Program

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets

Reasonable Accommodation

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Please refer to the privacy notice at the bottom of this page for submitting any data access, deletion, or other data subject rights requests, where permitted under your local laws and regulations.

Non-Union / A clear and likely internal candidate

Base Pay Range: $165,000 - $205,000

Were committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidates experience, skills, location, and other relevant factors.

For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.

For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the worlds largest newsgathering operations globally.

It is home to leading publications and products including the flagship Wall Street Journal, Americas largest newspaper by paid circulation; Barrons, MarketWatch, Mansion Global, Financial News, Dow Jones Risk & Compliance and Dow Jones Newswires. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

Req ID: 54217