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Audience Management

ExperiencedNo visa sponsorship
Citi logo

at Citi

Bulge Bracket Investment Banks

Posted 10 days ago

No clicks

**Audience Management Professional** Strategically guide audience-centric campaigns for Citi's retail banking, driving growth and engagement. Leverage 6-10 years of marketing experience, advanced project management skills, and analytics prowess to make data-driven decisions. Collaborate with cross-functional teams, managing campaigns, budgets, and approval processes. Mitigate risks and uphold compliance within a fast-paced environment. A Bachelor's degree (Master's preferred) is required. This full-time hybrid role is based in Heredia, Costa Rica. Apply now.

Compensation
Not specified

Currency: Not specified

City
Not specified
Country
Not specified

Full Job Description

Audience Management

Apply (opens in new window)
Save

Job Req Id:

26964598

Location(s):

Heredia, Provincia de Heredia, Costa Rica

Job Type:

Hybrid

Posted:

Juni. 02, 2026

Discover your future at Citi

Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000 dedicated people from around the globe. At Citi, youll have the opportunity to grow your career, give back to your community and make a real impact.

Job Overview

The Program Management Ld Analyst is a strategic professional who stays abreast of developments within own field and contributes to directional strategy by considering their application in own job and the business. Recognized technical authority for an area within the business. Requires basic commercial awareness. There are typically multiple people within the business that provide the same level of subject matter expertise. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Significant impact on the area through complex deliverables. Provides advice and counsel related to the technology or operations of the business. Work impacts an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family.

Responsibilities:
  • Partners with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals. Engaged in implementing test strategies, developing campaign schedules, business as usual (BAU) auditing, and applying critical thinking to identify and mitigate potential issues. Assesses for impacts and potential need for additional testing to ensure overall channel integrity.
  • Collaborate with business partners to execute campaigns/initiatives that drive acquisitions growth and greater customer engagement.
  • Make decisions and recommendations based on analytics.
  • Identify and manage issues to resolution.
  • Assist with monthly budget reconciliation and marketing invoice processing to ensure proper vendor execution.
  • Manage internal legal and creative reviews and approvals for marketing campaigns.
  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:
  • 6-10 years of experience in Marketing and retail bank/financial services industry experience.
  • Requires attention to detail, advanced project management skills, good communication and problem-solving skills.
  • Demonstrated organizational skills and ability to manage multiple tasks/projects at once.
  • Creative problem solving and sense of ownership.
  • Solid communication, presentation and project management skills.
  • Ability to work well under tight deadlines in a fast-paced and team-oriented environment.

Education:
  • Bachelors/University degree, Masters degree preferred


This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

------------------------------------------------------

Job Family Group:

Marketing

------------------------------------------------------

Job Family:

Marketing Program Management

------------------------------------------------------

Time Type:

Full time

------------------------------------------------------

Most Relevant Skills

Please see the requirements listed above.

------------------------------------------------------

Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

------------------------------------------------------

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi (opens in new window).

View Citis EEO Policy Statement (opens in new window) and the Know Your Rights (opens in new window) poster.

Apply (opens in new window)
Save

Audience Management

Compensation

Not specified

City: Not specified

Country: Not specified

Citi logo
Bulge Bracket Investment Banks

10 days ago

No clicks

at Citi

ExperiencedNo visa sponsorship

**Audience Management Professional** Strategically guide audience-centric campaigns for Citi's retail banking, driving growth and engagement. Leverage 6-10 years of marketing experience, advanced project management skills, and analytics prowess to make data-driven decisions. Collaborate with cross-functional teams, managing campaigns, budgets, and approval processes. Mitigate risks and uphold compliance within a fast-paced environment. A Bachelor's degree (Master's preferred) is required. This full-time hybrid role is based in Heredia, Costa Rica. Apply now.

Full Job Description

Audience Management

Apply (opens in new window)
Save

Job Req Id:

26964598

Location(s):

Heredia, Provincia de Heredia, Costa Rica

Job Type:

Hybrid

Posted:

Juni. 02, 2026

Discover your future at Citi

Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000 dedicated people from around the globe. At Citi, youll have the opportunity to grow your career, give back to your community and make a real impact.

Job Overview

The Program Management Ld Analyst is a strategic professional who stays abreast of developments within own field and contributes to directional strategy by considering their application in own job and the business. Recognized technical authority for an area within the business. Requires basic commercial awareness. There are typically multiple people within the business that provide the same level of subject matter expertise. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and occasional external customers. Significant impact on the area through complex deliverables. Provides advice and counsel related to the technology or operations of the business. Work impacts an entire area, which eventually affects the overall performance and effectiveness of the sub-function/job family.

Responsibilities:
  • Partners with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals. Engaged in implementing test strategies, developing campaign schedules, business as usual (BAU) auditing, and applying critical thinking to identify and mitigate potential issues. Assesses for impacts and potential need for additional testing to ensure overall channel integrity.
  • Collaborate with business partners to execute campaigns/initiatives that drive acquisitions growth and greater customer engagement.
  • Make decisions and recommendations based on analytics.
  • Identify and manage issues to resolution.
  • Assist with monthly budget reconciliation and marketing invoice processing to ensure proper vendor execution.
  • Manage internal legal and creative reviews and approvals for marketing campaigns.
  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:
  • 6-10 years of experience in Marketing and retail bank/financial services industry experience.
  • Requires attention to detail, advanced project management skills, good communication and problem-solving skills.
  • Demonstrated organizational skills and ability to manage multiple tasks/projects at once.
  • Creative problem solving and sense of ownership.
  • Solid communication, presentation and project management skills.
  • Ability to work well under tight deadlines in a fast-paced and team-oriented environment.

Education:
  • Bachelors/University degree, Masters degree preferred


This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.

------------------------------------------------------

Job Family Group:

Marketing

------------------------------------------------------

Job Family:

Marketing Program Management

------------------------------------------------------

Time Type:

Full time

------------------------------------------------------

Most Relevant Skills

Please see the requirements listed above.

------------------------------------------------------

Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

------------------------------------------------------

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi (opens in new window).

View Citis EEO Policy Statement (opens in new window) and the Know Your Rights (opens in new window) poster.

Apply (opens in new window)
Save