Bulge Bracket Investment Banks

Posted 4 days ago

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**Quant Analytics Manager - Credit Card Marketing (Vice President)** - Wilmington, DE - Manage credit card marketing analytics. Develop and maintain targeted lists for co-brand campaigns. - **Responsibilities**: Collaborate with stakeholders, apply data skills (SAS, Snowflake, Python) for segmentation and campaign insights. - **Requirements**: Bachelor's or Master's degree, advanced proficiency in SAS, Snowflake, Python. Experience in credit card marketing or financial services. - **Preferred**: Partner-marketing experience, familiarity with campaign management tools.

Compensation: Not specified
City: Not specified
Country: United States

Full Job Description

Location: Wilmington, DE, United States

Help shape how data and insights drive decisions across our Credit Card business. Youll tackle high-impact problems end-to-endtranslating business questions into analytical approaches and communicating insights that influence strategy and outcomes. Youll join a collaborative team where your work can directly improve customer and business experiences through responsible, scalable analytics.

As an Analytics Manager in our Credit Card marketing analytics team, youll generate targeted marketing lists that support co-brand partner campaigns and help ensure the right customers receive the right offers. Youll work closely with marketing, product, and partner stakeholders to align targeting to campaign goals, while maintaining strong data quality and compliance standards. Youll also bring a multi-channel analytics mindset to uncover insights and optimize campaign performance.

Youll use SAS, Snowflake, and Python to extract, transform, and analyze data from multiple sources, and youll help build repeatable, automated workflows that enable scalable execution. Youll be a trusted partner who can connect analytics work to business decisions, and youll support the team by coaching and mentoring analysts.

Job responsibilities

Develop, maintain, and optimize marketing lists for co-brand credit card campaigns, ensuring accuracy and alignment to partner requirements

Collaborate with marketing stakeholders to understand campaign objectives, target segments, and business goals

Apply credit card marketing knowledge (acquisition, retention, cross-sell) to inform list generation and segmentation strategies

Use SAS, Snowflake, and Python to extract, transform, and analyze data from multiple sources

Design and implement automated workflows for list generation and campaign tracking

Validate data quality and apply controls to support privacy and regulatory compliance in marketing activities

Deliver insights and recommendations to improve campaign effectiveness and customer targeting

Document processes and maintain clear communication with internal and external partners

Coach and mentor analysts on the team

Required qualifications, capabilities, and skills

Bachelors or Masters degree in Analytics, Marketing, Business, Computer Science, or related field

Experience in credit card marketing or financial services with demonstrated understanding of marketing activities and processes

Advanced proficiency in SAS for data manipulation and analysis

Advanced proficiency in Snowflake for data extraction and analysis

Advanced proficiency in Python for data manipulation and analysis

Experience working with data governance, privacy, and regulatory requirements in marketing

Strong analytical, problem-solving, and communication skills

Ability to work collaboratively in a cross-functional environment

Preferred qualifications, capabilities, and skills

Experience supporting credit card partnerships or partner-led marketing campaigns

Familiarity with campaign management tools and customer relationship management platforms

Knowledge of customer segmentation and marketing analytics techniques

Experience with predictive modeling to support targeting and optimization

Experience applying multi-channel marketing analytics to improve campaign performance

Drive co-brand credit card marketing analytics by building compliant targeting lists and actionable insights.

Full Job Description