**Analytics Solutions Manager (Analytics Instrumentation)**
Translate business objectives into reliable, actionable data. In this role, you'll:
- Define successful measurements, track web and mobile interactions, and optimize campaigns.
- Collaborate with marketing, product, and tech teams to implement tagging and validate analytics.
- Balance multiple projects, troubleshoot quickly, and ensure data integrity.
- Bring 5+ years of business analysis experience, 3+ years in agile environments, and familiarity with Adobe Analytics, Google Analytics 360, and tag validation.
- Thrive in a dynamic, high-volume commerce setting with strong communication and stakeholder management skills.
- Bachelor's degree required.
Full Job Description
Location: Seattle, WA, United States
Turn every digital interaction into a clear, reliable story. In this role, you will shape how we measure initiatives and campaigns across web and mobile channels, so teams can make confident decisions. You will partner closely with marketing, product, and technology to define meaningful success metrics and ensure tracking is implemented accurately. If you enjoy hands-on problem solving, fast iteration, and high standards for data integrity, you will thrive here.
As an Analytics Instrumentation Manager on the Digital Data Owner Team, you will partner with stakeholders to translate digital goals into precise measurement specifications and trustworthy tracking. You will work with marketing, product, and technical teams to implement and validate behavioral tagging and advertising tracking across channels. You will help ensure event data is transformed into analytically usable data sets that support critical business questions. You will balance multiple priorities, troubleshoot quickly, and protect reporting integrity from data collection through analytics.
Job responsibilities
Translate business objectives into measurement specifications with detailed acceptance criteriaPartner with stakeholders across the enterprise to drive customer-focused measurement outcomesCollaborate with web and mobile behavioral analysis teams to ensure event data is transformed into analytically accessible data setsReview development specifications and identify tagging and analytics gaps across web and mobile channelsDefine behavioral success metrics, key performance indicators, and product engagement metrics with cross-functional partnersPrioritize data collection enhancements and defects to support timely delivery of initiativesValidate fixes and releases to confirm accurate tracking and clean reporting outputsDocument data collection standards for new development efforts and site functionalityTroubleshoot tracking issues and implement rapid configuration changes when neededCommunicate progress, risks, and issues clearly to digital analytics leadershipRequired qualifications, capabilities, and skills
5 years of business analysis experience3 years of experience working in an agile delivery environmentExperience in a financial services environmentExperience with behavioral and clickstream data using Adobe Analytics and Google Analytics 360Experience validating analytics tags on web and mobile applicationsExperience working with web analytics or tag management projectsExperience working with web and native mobile application dataExperience supporting high-volume commerce and self-service digital experiencesAbility to manage 10 to 20 concurrent small projects while meeting deadlinesStrong communication, project management, and stakeholder partnership skillsDemonstrated ability to synthesize information and present clear, actionable recommendationsPreferred qualifications, capabilities, and skills
Experience with structured query language and data analysis using PythonKnowledge of ecommerce business models and digital optimization testing methodsExperience defining measurement strategies for digital campaigns across multiple channelsExperience partnering with engineering teams to implement event schemas and data layer standardsExperience aligning behavioral data with attitudinal and structured data to answer business questionsExperience creating and maintaining tracking governance, standards, and documentation at scaleExperience thriving in fast-paced environments with high expectations and limited supervision Lead digital analytics measurement across web and mobile to power trusted insights and better customer experiences.