ING Australia, Canstars Bank of the Year for seven consecutive years, is looking for an experienced Performance Marketing Specialist to own and drive our performance marketing program. This is a pivotal role within our Growth tribe, responsible for delivering data-led acquisition strategies that directly contribute to business growth.

Youll join a high-performing, collaborative team where innovation, experimentation and continuous optimisation are at the heart of everything we do. Were looking for someone who combines commercial acumen with deep channel expertisesomeone who can confidently translate insights into action and deliver measurable results across paid search, affiliate and programmatic channels.

As a subject matter expert, youll take ownership across the full campaign lifecyclefrom planning and implementation through to optimisation, tracking and reporting. Youll work closely with digital specialists, product marketers and external partners, bringing a strong point of view and a test-and-learn mindset to constantly improve performance.

If youre naturally curious, thrive in a fast-paced environment, and want to make a tangible impact in a business that values bold thinking and smart execution, this is your opportunity.

What youll do

• Own the end-to-end performance marketing strategy, aligned to acquisition and growth targets
• Plan, execute and optimise campaigns across key platforms (Google, Meta, SA360, DV360, Campaign Manager)
• Monitor and continuously improve in-channel performance to maximise ROI and conversions
• Deliver clear, data-led reporting and insights via dashboards and stakeholder forums
• Manage and grow key partner relationships (Google, Meta, affiliates) to unlock new opportunities

What are we looking for?

• Exceptional hands-on experience with Google Marketing Platform tools and Meta advertising
• 34 years experience in performance marketing (agency or in-house)
• Proven ability to run test-and-learn programs and optimise based on insights
• Confident stakeholder manager, able to influence and collaborate across teams
• Data-driven mindset with experience in analytics tools (e.g. Adobe) and industry best practice

Whats in it for you?

• Discounted ING Health Insurance
• An additional Rest Day to support your wellbeing
• An IMPACT Day to volunteer on approved sustainability activity

About Us

At ING, were all about making life simpler and more rewarding - for the people who bank with us, the team members who work with us, and the communities were proud to support. Joining ING means stepping into an environment where your individuality isnt just welcomed - its celebrated. Weve built a culture thats fun, inclusive, and supportive, giving you the freedom to be yourself, so you can do your thing.

Whether youre taking ownership of exciting projects, thinking outside the box, or working with global colleagues, youll find ING is the kind of place where growth isnt just a possibility; its a promise. As a WGEA Employer of Choice for Gender Equality and Family Inclusive workplace, youll feel the difference in how we value and champion our people.

We make hiring decisions based on your skills, capabilities, and how you align with our values - not on ticking every box. So, if youre interested but dont meet all the criteria, we encourage you to apply. Were invested in fostering a diverse and inclusive workplace (opens in new window) where everyone feels like they belong. Were your allies in helping you do your thing during the recruitment process, so let us know (email below) if you require any support or adjustments when you apply  

Sounds like your kind of vibe? We cant wait to hear from you!

(One last note: We operate using a direct talent sourcing model, so no agency introductions, please.)

ING is Australias most recommended bank according to RFI Globals Consumer Atlas Survey, JanuaryJune 2025 (n = 29,510) when compared to customers of the 10 largest ADIs operating in Australia.

Need more?

Contact: Skye Griffiths on skye.griffiths@ing.com (opens in new window)

For support and adjustments, including DEI, LGBTQI+ confidential application support enquiries: rpoteam.au@ing.com (opens in new window)

Applications close 15 June

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