
at J.P. Morgan
Bulge Bracket Investment BanksPosted 13 days ago
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**Campaign Management, Marketing Strategy Senior Associate** leads cross-channel retail marketing initiatives. Develop, execute, and manage programs/campaigns, driving consumer experiences and acquisition growth. Key responsibilities: Lead creative development, manage campaign lifecycle, optimize results, collaborate with strategy managers, and innovate marketing processes. Requires proven direct/digital marketing experience (5+ years), campaign/project management expertise, and strong relationship skills. Thrives in fast-paced environments, managing multiple projects simultaneously. Degree preferred.
- Compensation
- Not specified
- City
- Columbus
- Country
- United States
Currency: Not specified
Full Job Description
Location: Columbus, OH, United States
The Consumer Bank Acquisition Marketing team is responsible for driving incremental high
As a Campaign Management, Marketing Strategy Senior Associate on the Acquisition Marketing team you will be is responsible for developing, executing, and managing marketing programs/campaigns to support key retail marketing initiatives across multiple channels. You should be energetic, motivated and experienced marketing campaign manager to drive best-in-class consumer experiences, serving as a creative marketing leader and executing multi-channel marketing campaigns.
Job Responsibilities:
Serving as the creative marketing leader driving best-in-class consumer experiences
- Leading internal and external agency briefing and creative development
- Managing campaigns to ensure initiatives are on-strategy, on time and within budget parameters
- Thinking critically and making recommendations to optimize campaigns to improve results, drive efficiencies and reduce costs
- Collaborating with marketing strategy managers to identify opportunities, campaign strategy and the framework for measurement and reporting
- Ensuring strong focus on end-to-end customer experience, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed
- Contributing fresh ideas in our processes and approach, and help design the future of marketing innovation and execution
- Contributing innovative and creative ideas as well as channel best practices
- Managing multi-channel execution (from concept development to delivery) including working across multi-functional teams.
Required qualifications, capabilities and skills:
- Proven track record in direct or digital marketing with 5 years of experience
- Strong knowledge of campaign execution and/or project management
- Digital consumer marketing experience in owned, earned and paid channels
- High energy, solutions-oriented individual with the ability to work in a fast-paced environment, while managing multiple initiatives simultaneously, working well under pressure with tight deadlines, and prioritization
- Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members
Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
Meticulous attention to detail and a curious mindset
Preferred qualifications, capabilities and skills:
- 5 years of agency or retail experience
Specific experience in financial services including debit or credit marketing and/or agency-side experience is a plus
- 4-year college degree
Be a part of a high-performing team who delivers excellence in launching consumer marketing campaigns
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