Job Responsibilities:

• Design and execute comprehensive marketing strategies tailored to starter and next-gen customers, aligning with Chase Home Lending’s vision and brand voice.
• Harness competitive intelligence, market trends, and consumer analytics to inform and evolve your strategy.
• Create and enhance educational content that demystifies the homebuying process.
• Partner with cross-functional teams to deliver seamless, end-to-end customer experiences and ensure alignment with business objectives.
• Set the strategic agenda for the segment, identifying key value propositions, influencers, and optimal content delivery channels.
• Translate insights into actionable plans that drive growth, engagement, and customer satisfaction.

Required Qualifications, Capabilities, and Skills:

• 5+ years of experience in marketing strategy, transformation, and leadership within dynamic environments.
• Exceptional analytical skills, with a talent for structuring complex problems and creating actionable solutions.
• Ability to rapidly understand new business models, products, and customer needs, with a keen awareness of market dynamics and competitive landscapes.
• Self-starter with a track record of setting ambitious goals, taking initiative, and delivering outstanding results.
• Outstanding written and verbal communication skills, with the ability to engage and inspire senior leadership and cross-functional teams.

 

 

 

 

Are you ready to redefine the future of home lending for the next generation of homeowners?