As a Brand Strategy team member, you will apply strategic, analytical, and creative thinking to solve challenging brand issues for clients on a daily basis. You will consult across industries, throughout the world, and on a range of brand topics (e.g., positioning, brand architecture, naming, customer experience and signature cues).

As a Senior Consultant, you will be responsible for understanding client situations, gathering and synthesizing information (e.g., industry, company, competition), and making preliminary recommendations to your case team. You will contribute substantially to case delivery in terms of thinking and project management. You will develop strategic concepts, collect evidence, and create a well-designed process and solution, while working collaboratively with the broader case-team. This is an opportunity to join a talented and passionate group in developing and building some of the worlds leading brands. The team-oriented environment allows for exposure to Senior Partners across the business and the opportunity to be involved in key decision-making.

In your day to day, you will:

Research and Build Ideas

• Gather, organize and summarize information on client business strategy, industry dynamics, best practices, communications audits, and customer insights to identify key implications

• Conduct in-depth interviews with client management and key stakeholders

• Support case team planning and analysis of quantitative and qualitative customer / prospect research, from discrete choice analysis to focus groups

• Use findings and insights to create compelling content and stories

Be Creative and Collaborative

• Quickly pick up skills and knowledge in new areas, leveraging client, firm, and external resources

• Collaborate with other consultants and designers to explore alternatives and develop thinking (e.g., brainstorming sessions)

• Contribute to the development and storyline of client presentations

• Effectively communicate with, and present to internal case teams and external client teams

• Consistently develop creative concepts using Lippincott frameworks and methodologies to solve problems

• Use creative thinking and innovative problem-solving skills and relate work to client needs

• Support new business efforts by participating in the development of content in proposals

Who You Are:

Knowledgeable

• At least 3 years in strategy consulting, corporate strategy, brand strategy, brand management, innovation, or strategic planning

• Ability to think creatively while building on and relating work to past experience

• Outstanding presentation, writing, and interpersonal skills, and the ability to communicate effectively at all levels of both internal and client organizations

• Bachelors degree in relevant field required; MBA or equivalent welcomed, but not necessary

Passionate and Driven

• A passion for problem solving, creative expression, and improving the way companies relate to customers

• A detailed, methodical, and rigorous approach to finding solutions and a flexibility in applying them

• A willingness to push your thinking, attack issues from multiple angles and stretch yourself to provide outstanding brand ideas to clients

• An appetite for learning and wrestling with challenging topics across a diverse range of clients/ industries

• Hold yourself and your work to a very high standard, pushing ideas further to challenge yourself, your colleagues, and our clients ways of thinking

• Constructively participate as part of a project team, bringing optimism and a collaborative spirit to build on and nurture ideas

• Desire to proactively seek constructive feedback and input to develop your knowledge, skills, and thinking