Location: Berlin, Germany

Excited by the opportunity to build innovative digital retail banking products and services in a start-up environment, backed by one of the leading financial service providers worldwide? 

Join us at JPMorgan & Chase Co. at our newest European hub for Chase bank, located in the heart of Berlin. In this exciting chapter of continued growth and expansion for Chase, we’re looking for a passionate Senior Growth Marketing Manager. 

As a Senior Growth Marketing Manager in the Marketing Department, you will be at the forefront of our company's expansion, spearheading strategic growth marketing initiatives. Your role will involve harnessing data-driven insights to fine-tune marketing campaigns and deliver quantifiable business results. You will have the opportunity to devise and implement comprehensive growth marketing strategies, working in tandem with cross-functional teams.

 

Job responsibilities: 

• Develop and execute comprehensive growth marketing strategies across performance marketing channels like Paid Social, Programmatic Display and Paid Search to drive customer acquisition and revenue growth.
• Work with the Growth Lead to set out high level growth strategies and manage governance controls, internal processes and other planning initiatives.
• Utilize knowledge of German market on performance marketing to ensure efficient allocation of resources to maximize ROI and achieve growth targets together with central media buying teams.
• Monitor and report on key performance metrics, providing actionable insights and recommendations to stakeholders.
• Drive a full-funnel overview on the acquisition user journey from awareness to conversion - collaborate with cross-functional teams, including Product, MarTech and Analytics, to align growth efforts with business objectives and enhance overall performance.

Required qualifications, capabilities, and skills:

• Proven experience in growth marketing & conversion funnels, with a strong emphasis on Paid Social, Display channels and/ or Paid Search platforms.
• Proficiency in using analytics tools and marketing platforms (e.g., Amplitude, Appsflyer, Tableau, Looker, SQL, Facebook Ads Manager, Google Marketing Platform / Google Ads).
• Knowledge of A/B testing and other experimentation methodologies to continuously improve campaign performance and conversion rates.
• Strong project management skills, with the ability to manage multiple projects, stakeholders and priorities simultaneously.
• Excellent communication and collaboration skills, with a track record of working effectively in cross-functional teams and influencing senior leadership.
• Results-oriented mindset with a focus on achieving measurable business outcomes.
• Fluency in English

Preferred qualifications, capabilities and skills 

• Experience working in a heavily regulated business, along with operating in a complex organisation with multiple stakeholders
• Fluency in German.

#icbcareers

We’re looking for a passionate Senior Growth Marketing Manager to drive expansion of Chase Bank in Germany.